While watching the Apple iPhone OS4 Event Keynote, I’m reminded that the iPhone is a pretty lacking phone, in terms of both hardware and software. Even so, they have wildly successful sales numbers and its’ not slowing down anytime soon. (especially with the iPad)

How can you be the only smart phone without “Multitasking”  (until now) and still be wildly successful?

Imagine, paying a bomb for a phone that doesn’t allow you to check your email while you’re in a skype call; when you’re streaming music on Pandora, you can’t load the browser to check lyrics because that would close the Pandora app; or your GPS app closes when you open an sms.

Why do people clap when Apple implements multitasking on the iPhone OS 4.0? Weren’t customers being ripped off in the first place?

Its how they made you feel, not the feature list stupid.

You have to hand it to them, the Iphone did reinvent the US mobile industry. No other phone was as elegant, and the phone is indeed a revolution in its time. Owning one made you feel like you’re a part of that revolution. Owning one made you feel you’re better than the masses. Owning one makes you feel connected to others who are part of the movement. And thats all that matters.

Stop checking your competitors features, just revolutionize your industry.

You will have enough time to implement them as you go.

No related posts.